SS.
WORK
ABOUT
Developing branding and a design system for a web3 analytics platform
As a new startup, the product vision among the team was there but they were unable to bring the vision to life. The Lazer team was tasked with implementing this vision by developing a design language and design system for Definitive.
Working with the Definitive team, we put together several mood boards and principles to help define the overall design language. From there, we applied those principles into creating a design system.
We were able to help the Definitive team define the basic information architecture of the app, and create a full design system enabling the Definitive team to scale their application.